BDJ Beauty Social: Primp and Prettify

Last September 29, I was lucky to be one of the girls to attend the second BDJ Box Social of the year. BDJ or Belle de Jour, is a fashion and lifestyle planner maker in the Philippines with the mission to empower Filipinas to live their lives to the fullest. BDJ Box is its brain child which helps women to get to know about many products for them to try and use.

In the BDJ Box Beauty Social, women of all ages quickly filled SM North Edsa Skydome to celebrate their most gorgeous selves together with BDJ skin care, make-up, and hair care affiliate brands. Some of these partners are Revlon, Shiseido, MaxFactor, CoverGirl, L’oreal, Maybelline, Yves Rocher, Too Cool for School, Ralph Lauren, Lucido-L, Bifesta, among others. All of them staged their own booths in the Beauty Social and showcased their newest products to everyone.

Upon entering the venue, this was how it looked like:

BDJ beauty social map

Photo courtesy of BDJ Box

The partner brands’ booths surrounded the stage with their own fun and interactive activities. Look at what I saw!


Ralph Lauren: This is my favorite booth design!


Garnier had this huge photo frame! They also served refreshing fruity mocktails.


Too Cool for School: Played Korean traditional game, Yutnori, but was unlucky to get only one prize, haha!


Yves Rocher: Got my skin analyzed and had a free makeover!


Celeteque also has its booth with some skin pampering activities

While some were enjoying the booths, pre-registered ladies were scheduled to attend the beauty talks. Here were the talks prepared by BDJ Box.

BDJ beauty social talks

I got the Parisian Pretty with L’oreal Paris, Signature Scents with Ralph Lauren, and Torch Calories without Looking like You Did talks. The three were very informative, and I loved how they selected the appropriate resource speakers for each talks. They were also attentive to the follow-up questions made after each topics and some even awarded prizes for those who asked!

After checking out every booth and attending all my scheduled talks, my friends and I faced the cameras and posed in front of the featured photo booths. We also had some of our photos taken with the partner brands.




It was obvious that my friends and I had fun in our very first beauty social. It was all thanks to BDJ Box, partners, organizers, and everyone who made the event a success. We all went home with a huge smile on our faces. Who wouldn’t when you got a loot bag full of these?


Stay tuned for my BDJ Beauty Fair at SM Mall of Asia write-up!

Who loves shopping? Do you need a new piece in your wardrobe? Join my current international giveaway to have a chance to choose whatever you want for $30!


6 thoughts on “BDJ Beauty Social: Primp and Prettify

  1. Wow!. Girl, you sure had fun. I love the photobooth pix. You did get an amazing goodie bag. What is in that Garnier box?. I never attended a beauty fair before. God, it would be such fun. Actually there is one major one happening in Dubai right now. But, my husband wont really be interested in taking me there :P.. Bummer!

  2. wow. I haven’t been in events like that before I guess it is fun.
    I love ralph lauren hihihi.. wish I was there also.. 🙂

Share your thoughts, I would love to read them!